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Ad group Campaign Status Default max CPA Target CPA Ad group type Impr. interaction Interaction rate Avg. Cost Cost Brand inclusions Location of interest Conv. rate Conversions Cost/conv.
pause_circle
₹100.00/day
Paused -- Search 0 0 -- -- ₹0.00 ₹0.00 ₹0.00 ₹0.00 ₹0.00 ₹0.00 ₹0.00
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search Search-2
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₹800.00/day
Eligible -- Search 0 0 -- -- ₹0.00 ₹0.00 ₹0.00 ₹0.00 ₹0.00 ₹0.00 ₹0.00
pause_circle
Oct 11, 2025 - Oct 25, 2...
₹800.00 (total)
Oct 11, 2025 - Oct 25, 2...
Paused -- Video 0 0 -- -- ₹0.00 ₹0.00 ₹0.00 ₹0.00 ₹0.00 ₹0.00 ₹0.00
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show_chart Performance Max-2
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₹150.00/day
Eligible -- Performance
Max
0 0 -- -- ₹0.00 ₹0.00 ₹0.00 ₹0.00 ₹0.00 ₹0.00 ₹0.00
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show_chart Campaign #1
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₹1,100.00/day
Eligible -- Performance
Max
0 0 -- -- ₹0.00 ₹0.00 ₹0.00 ₹0.00 ₹0.00 ₹0.00 ₹0.00
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search Summer Sale 2025
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₹2,500.00/day
Eligible 85 Search 125,430 8,920 7.1% ₹0.45 ₹4,014.00 ₹0.00 ₹0.00 ₹0.00 ₹0.00 ₹0.00 ₹0.00
check_circle
₹1,800.00/day
Eligible 92 Display 98,560 3,240 3.3% ₹0.38 ₹1,231.20 ₹0.00 ₹0.00 ₹0.00 ₹0.00 ₹0.00 ₹0.00
check_circle
₹950.00/day
Eligible 88 Video 67,230 4,120 6.1% ₹0.68 ₹2,801.60 ₹0.00 ₹0.00 ₹0.00 ₹0.00 ₹0.00 ₹0.00
check_circle
₹1,450.00/day
Eligible 95 Display 156,780 9,870 6.3% ₹0.42 ₹4,145.40 ₹0.00 ₹0.00 ₹0.00 ₹0.00 ₹0.00 ₹0.00
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search Black Friday Sale
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₹4,500.00/day
Paused 82 Search 189,450 15,230 8.0% ₹0.55 ₹8,376.50 ₹0.00 ₹0.00 ₹0.00 ₹0.00 ₹0.00 ₹0.00
Total: Ads in your current view help_outline -- 0 0 -- -- ₹0.00 ₹0.00 ₹0.00 ₹0.00 ₹0.00 ₹0.00 ₹0.00
keyboard_arrow_right Total: Ad group help_outline ₹2,050.00/day -- 0 0 -- -- ₹0.00 ₹0.00 ₹0.00 ₹0.00 ₹0.00 ₹0.00 ₹0.00
1-20 of 20
Campaign Budget Status Target CPA Campaign type Bid strategy type Networks Ad rotation Campaign start date Campaign end date Language Location Ad schedule Active adj Devices Audience segment Commission
₹800.00 (total) Paused -- Video Target CPV YouTube; Display Network Optimize: Prefer best performing ads Oct 11, 2025 Oct 25, 2025 All languages 20.0 km around Sultanpur Metro Station, Sultanpur, New Delhi, Delhi All day None All -- --
search Search-2
₹800.00/day Eligible -- Search Maximize clicks Google search; Search partners; Display Network Optimize: Prefer best performing ads Oct 31, 2025 -- English New Delhi All day None All -- --
₹100.00/day Paused -- Search Maximize clicks Google search Optimize: Prefer best performing ads Oct 4, 2025 -- English 20.0 km around Sultanpur Metro Station, Sultanpur, New Delhi, Delhi All day None All All Users of TBS.Studio - GA4, Beauty & Wellness, + 3 more --
show_chart Performance Max-2
₹150.00/day Eligible ₹4.00 Performance Max Maximize conversions (Target CPA) Cross-network Optimize: Prefer best performing ads Oct 7, 2025 -- English 20.0 km around Sultanpur Metro Station, Sultanpur, New Delhi, Delhi All day None All -- --
show_chart Campaign #1
₹1,100.00/day Eligible ₹5.00 Performance Max Maximize conversions (Target CPA) Cross-network Optimize: Prefer best performing ads Oct 25, 2025 -- All languages New Delhi All day None All -- --
search Search-2
₹800.00/day Eligible -- Search Maximize clicks Google search; Search partners; Display Network Optimize: Prefer best performing ads Oct 31, 2025 -- English New Delhi All day None All -- --
show_chart Performance Max-2
₹150.00/day Eligible ₹4.00 Performance Max Maximize conversions (Target CPA) Cross-network Optimize: Prefer best performing ads Oct 7, 2025 -- English 20.0 km around Sultanpur Metro Station, Sultanpur, New Delhi, Delhi All day None All -- --
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Use this tool to simulate how changes to your campaign settings might affect performance metrics.

Simulated Results
Estimated Clicks
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Estimated Cost
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Estimated CPA
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Change history

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Campaign: X close
User / Date & Time arrow_drop_down
Tool Change Campaign Ad group
ashley.seyfried@theagency.com
Jan 16, 2026, 7:39:34 AM
Undo
Web client (manual)
Campaign changed arrow_drop_down
19453_92455_Search_7_Lookl
ashley.seyfried@theagency.com
Jan 5, 2026, 8:17:16 AM
Undo
Web client (manual)
Campaign changed arrow_drop_down
19453_92455_Search_7_Lookl
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Settings
Status: -- | Type: Search | Optimization score: 55.7%
Campaign name
19453_92455_Search_7_LookFantastic_Netherlands_Nonbr
Campaign status
Enabled
Marketing Objective
Sales
Networks
Google Search Network, Search partners
Budget and bidding optimization
Budget
$20.00/day
Conversion goals
Account-default
Bidding
Maximizing conversions (Target CPA - $6.50)
Customer acquisition
Bid equally for new and existing customers arrow_drop_down
Customer retention
Do not adjust bidding to re-engage lapsed customers arrow_drop_down
Value rules
No rule set arrow_drop_down
Ad group settings
Status: Not eligible | Type: Standard
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Overview
Ad group name
Ad group 1
Ad group status
Enabled
Ad group type
Standard
Budget and bidding optimization
Bidding
Maximize clicks
Ad group settings for AI Max
Turn on AI Max in your campaign to use these ad group level settings
Search term matching BETA
Using only your keywords and match types arrow_drop_down
Brand inclusions
Limiting to: 0 brand lists arrow_drop_down
Locations of interest
Add locations of interest arrow_drop_down
URL inclusions
No URL inclusions arrow_drop_down
Other settings
Ad group URL options
No options set arrow_drop_down
Ad rotation
Use campaign setting arrow_drop_down
New campaign
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